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Harrisburg Economy Primed for Adding Hotel to the City’s Business List

HARRISBURG, SD – Findings of a hotel feasibility study on behalf of the Harrisburg Economic Development Corporation indicate the community could sustain an upper midscale hotel.

Core Distribution Group, LLC completed a comprehensive hotel market feasibility study to determine if the Harrisburg community has the potential to support a new hotel. Considering aspects such as market demand, site analysis, community interviews, lodging demand and supply as well as regional industry and economic impact, the study suggests Harrisburg is primed to add a hotel to its growing list of businesses and amenities.

Harrisburg’s Economic Development Director, Lisa Zens, played a major role in coordinating the study’s efforts after coming on staff through a partnership with Sioux Metro Growth Alliance (SMGA).

“Engaging in and completing this study was one of our pillar initiatives when we started the Heart of Harrisburg campaign,” said Zens, “Seeing it come to fruition and spurring some really exciting development conversations has been very rewarding.”

The study provides data to support strategic planning for HEDC and the ability to start prospecting hotels to come to the area. Recommendations such as site location, hotel size, room volume and configuration, plus economic impact information were provided in a 70-plus page report prepared by the Core Distribution Group so Zens and her team can bring the right kind of hotel options to the community.

“This comprehensive and detailed study is another great example of how Harrisburg continues to invest in intentional and strategic growth for the community," noted SMGA’s President and CEO, Jesse Fonkert.

“Harrisburg continues to reach incredible milestones thanks to the help of all our community partners who continue to support and invest in our vision of a thriving and prosperous Harrisburg,” said HEDC Board Chair, Adam Walsh.

The Harrisburg Economic Development Corporation will host an annual meeting welcoming investors and community stakeholders to celebrate a wrap on 2022 successes and share the vision for 2023 and beyond. The event will be held on Thursday, April 27th, at the Meadow Barn in Harrisburg.

For more information on the Heart of Harrisburg campaign, future projects or hotel feasibility study details, please contact Lisa Zens, Harrisburg’s Economic Development Director via email at or phone (605) 450-0715.



The Harrisburg Economic Development Corporation (HEDC) was incorporated in 2007 to promote and assist in the growth and development of the entire community of Harrisburg. The HEDC works closely with state and regional agencies and the City of Harrisburg to assist companies looking to locate or expand into Harrisburg. The HEDC Board of Directors is proud to work behind the scenes to help our community grow and prosper and is continually promoting our city and serving as ambassadors to all who may be interested in making Harrisburg their home.


The SMGA is a non-profit economic development association that improves the economy and advocates for business development and greater quality of life across the Sioux Falls area. Formed in 2021 as a merger between the Lincoln and Minnehaha County Economic Development Associations, the SMGA serves sixteen member communities in four counties, and a variety of investors from across the Sioux Falls MSA to help create vibrant communities which provide rewarding places to live and work.


Lisa Zens, Economic Development Director

605-450-0715 | Email:

Harrisburg Economic Development Corporation

220 S Cliff Avenue Suite 200

Harrisburg, SD 57032

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